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la casa de la madres< designer > San Francisco, California. Domestic violence shelter which expanded its services to include battered and at-risk adolescents. They help teens recognize potentially abusive relationships, identify contributing behaviors and gain an understanding of how the “cycle of violence” applies to their lives.
1. Developed a call to action campaign for teen domestic violence.
2. Tested campaign with focus groups.
3. Managed the casting and art directed the photoshoot.
4. Managed print production; bus shelter posters, interior bus posters, brochures, post cards and phone cards.
La Casa de las Madres { Art Director 2001 } San Francisco, California.
Services at la casa de las madres have been expanded to include battered and at–risk adolescents. They help teens recognize potentially abusive relationships, identify contributing behaviors and gain an understanding of how the cycle of violence applies to their lives. 1. Developed a call to action campaign for teen domestic violence. 2. Applied the ideas to print media. 3. Managed the casting and art directed the photo shoot. 4. Managed print production with multiple printers; bus shelter posters, interior bus posters, brochures, post cards and phone cards.